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刘雪松:谁养大了“今日头条”?

来源: 南方日报网络版     时间: 2019年05月21日 13:49:02
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上海办公用品发票██【电\微 15813★310971 李先生】【Q; 25880★8054】 ██▓信誉100%,专业100%,选择我们长期合作共赢!公司经百度推广!刘雪松:谁养大了“今日头条”?

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(  不)(到)(2岁)(的)(国)(内)(资)(讯)(APP“今)(日)(头)(条)(”,给)(中)(国)(的)(新)(媒)(体)(时)(代)(创)(造)(了)(又)(一)(个)(奇)(迹)(。这)(个)(别)(人)(眼)(里)(的)(婴)(儿)(近)(日)(突)(然)(宣)(布)(获)(得)(了)(1亿)(美)(元)(的)(投)(资)(,并)(获)(得)(5亿)(美)(元)(的)(估)(值)(。  没)(有)(一)(个)(头)(条)(是)(它)(自)(己)(的)(,但)(每)(个)(劳)(动)(者)(用)(血)(汗)(码)(的)(文)(字)(,都)(可)(能)(是)(它)(的)(头)(条)(。这)(就)(是)(今)(日)(头)(条)(的)(智)(慧)(集)(中)(点)(。今)(日)(头)(条)(的)(宣)(传)(口)(号)(,印)(证)(了)(这)(个)(智)(慧)(的)(理)(念)(——再)(微)(小)(的)(声)(音)(也)(能)(上)(头)(条)(。  以)(微)(博)(、微)(信)(掀)(起)(的)(新)(一)(轮)(自)(媒)(体)(传)(播)(高)(潮)(,是)(个)(崇)(尚)(发)(声)(的)(时)(代)(。所)(谓)(最)(微)(小)(的)(声)(音)(,其)(实)(正)(好)(抓)(住)(了)(受)(众)(参)(与)(社)(会)(的)(发)(声)(需)(求)(和)(表)(达)(心)(理)(。一)(个)(帮)(助)(别)(人)(发)(声)(的)(“传)(声)(筒)(”,可)(能)(提)(供)(了)(人)(们)(发)(声)(需)(求)(、传)(声)(作)(用)(,扩)(大)(了)(信)(息)(的)(传)(播)(力)(度)(,但)(是)(,它)(的)(负)(面)(作)(用)(也)(是)(显)(而)(易)(见)(的)(。首)(先)(就)(是)(绕)(不)(过)(的)(原)(创)(侵)(权)(之)(坎)(。  不)(是)(每)(个)(原)(创)(者)(都)(愿)(意)(在)(不)(支)(付)(报)(酬)(、或)(者)(只)(获)(取)(了)(单)(一)(途)(径)(的)(报)(酬)(之)(后)(,就)(心)(甘)(情)(愿)(地)(养)(大)(别)(人)(的)(“头)(条)(”。也)(不)(是)(每)(个)(支)(付)(了)(作)(者)(报)(酬)(的)(传)(播)(平)(台)(,都)(愿)(意)(自)(己)(的)(头)(条)(成)(为)(别)(人)(的)(头)(条)(。今)(日)(头)(条)(真)(正)(创)(新)(的)(不)(是)(内)(容)(生)(产)(方)(式)(,而)(是)(传)(播)(方)(式)(,是)(一)(种)(市)(场)(盈)(利)(方)(式)(的)(创)(新)(,属)(于)(“生)(意)(经)(”的)(思)(路)(。  所)(有)(媒)(体)(人)(,都)(在)(寻)(找)(新)(媒)(体)(成)(功)(之)(路)(。今)(日)(头)(条)(想)(到)(的)(并)(且)(做)(到)(的)(,除)(了)(经)(营)(智)(慧)(高)(人)(一)(筹)(,更)(有)(着)(比)(别)(人)(勇)(创)(禁)(区)(的)(胆)(量)(。尽)(管)(今)(日)(头)(条)(表)(示)(,希)(望)(建)(立)(一)(个)(媒)(体)(、用)(户)(以)(及)(广)(告)(主)(共)(赢)(的)(媒)(体)(生)(态)(系)(统)(,但)(是)(,真)(正)(的)(赢)(家)(,却)(只)(有)(它)(自)(己)(。  今)(日)(头)(条)(称)(,其)(所)(有)(的)(内)(容)(都)(是)(经)(过)(合)(作)(伙)(伴)(授)(权)(,他)(们)(会)(根)(据)(要)(求)(,确)(保)(原)(来)(页)(面)(上)(的)(广)(告)(位)(不)(被)(过)(滤)(,而)(对)(于)(“一)(些)(地)(方)(性)(的)(小)(网)(站)(”,他)(们)(会)(为)(其)(提)(供)(转)(码)(服)(务)(,如)(果)(说)(今)(日)(头)(条)(侵)(权)(,那)(么)(,侵)(权)(的)(只)(可)(能)(是)(其)(合)(作)(方)(。  这)(是)(同)(一)(条)(资)(讯)(,同)(样)(在)(使)(用)(,别)(人)(在)(河)(边)(有)(落)(水)(之)(险)(而)(他)(永)(远)(都)(在)(岸)(上)(的)(霸)(王)(心)(态)(,是)(别)(人)(有)(麻)(烦)(、他)(永)(远)(不)(会)(跟)(着)(倒)(霉)(的)(无)(风)(险)(投)(资)(生)(意)(。这)(种)(别)(人)(买)(单)(他)(消)(费)(、别)(人)(吃)(亏)(他)(独)(赚)(的)(经)(营)(项)(目)(,不)(知)(道)(它)(的)(法)(律)(依)(据)(从)(何)(而)(来)(,又)(如)(何)(与)(他)(的)(上)(家)(撇)(得)(清)(风)(险)(关)(系)(?  有)(媒)(体)(对)(今)(日)(头)(条)(的)(无)(本)(万)(利)(生)(意)(,给)(出)(了)(在)(侵)(权)(上)(属)(于)(“人)(尽)(皆)(知)(的)(法)(律)(常)(识)(”的)(点)(醒)(。理)(由)(在)(于)(这)(款)(APP对)(所)(获)(资)(讯)(作)(了)(版)(权)(法)(不)(能)(包)(容)(的)(“二)(次)(加)(工)(”;而)(链)(接)(方)(式)(直)(达)(最)(终)(目)(标)(,属)(于)(网)(络)(版)(权)(法)(中)(的)(“深)(度)(链)(接)(”。  今)(日)(头)(条)(的)(侵)(权)(之)(争)(,最)(终)(应)(由)(法)(律)(定)(夺)(。但)(是)(,任)(何)(一)(款)(新)(媒)(体)(的)(技)(术)(进)(步)(与)(创)(新)(,都)(应)(该)(建)(立)(在)(对)(版)(权)(的)(尊)(重)(与)(敬)(畏)(之)(上)(,如)(果)(绕)(开)(版)(权)(谈)(估)(价)(,避)(开)(法)(律)(说)(盈)(利)(,那)(么)(,它)(的)(身)(价)(再)(高)(,也)(可)(能)(是)(一)(个)(经)(不)(起)(法)(律)(沙)(场)(的)(泡)(沫)(市)(场)(。  事)(实)(上)(,今)(日)(头)(条)(的)(肥)(大)(,是)(日)(渐)(颓)(势)(的)(传)(统)(媒)(体)(、与)(规)(规)(矩)(矩)(做)(新)(媒)(体)(的)(平)(台)(集)(体)(养)(大)(的)(。更)(是)(法)(律)(界)(定)(的)(裁)(判)(缺)(席)(,给)(睁)(眼)(养)(大)(的)(。如)(果)(说)(今)(日)(头)(条)(今)(天)(的)(估)(值)(令)(人)(羡)(艳)(,多)(少)(参)(杂)(着)(无)(数)(头)(条)(的)(真)(正)(贡)(献)(者)(,对)(于)(一)(夜)(暴)(富)(的)(头)(条)(娃)(有)(些)(眼)(红)(有)(些)(嫉)(妒)(的)(心)(情)(,那)(么)(,对)(于)(隔)(山)(沾)(不)(到)(丁)(点)(利)(益)(的)(原)(创)(者)(来)(说)(,更)(是)(一)(种)(被)(边)(缘)(化)(了)(的)(失)(落)(与)(伤)(害)(。这)(其)(中)(,传)(统)(媒)(体)(首)(当)(其)(冲)(。  很)(多)(唱)(衰)(传)(统)(媒)(体)(的)(新)(媒)(体)(人)(,其)(实)(是)(在)(利)(益)(面)(前)(,感)(受)(到)(了)(分)(发)(和)(渠)(道)(带)(来)(的)(种)(种)(好)(处)(,却)(偏)(偏)(将)(资)(讯)(的)(原)(创)(与)(整)(合)(晾)(在)(了)(一)(边)(。在)(他)(们)(眼)(里)(,原)(创)(是)(天)(然)(而)(又)(不)(担)(风)(险)(、不)(付)(报)(酬)(的)(富)(矿)(,一)(线)(记)(者)(和)(编)(辑)(的)(采)(编)(业)(务)(,不)(是)(市)(场)(化)(可)(以)(估)(值)(的)(。他)(们)(可)(以)(被)(市)(场)(估)(值)(,却)(不)(愿)(、也)(不)(会)(想)(到)(去)(评)(估)(传)(统)(媒)(体)(生)(产)(的)(劳)(动)(价)(值)(与)(智)(慧)(价)(值)(。他)(们)(将)(别)(人)(的)(劳)(动)(与)(智)(慧)(看)(得)(分)(文)(不)(值)(,却)(在)(自)(己)(的)(囊)(中)(完)(成)(程)(序)(化)(的)(抓)(取)(之)(后)(,卖)(出)(高)(价)(。这)(种)(市)(场)(,不)(是)(创)(新)(,而)(是)(盗)(取)(。  如)(果)(内)(容)(的)(生)(产)(与)(创)(新)(不)(能)(成)(为)(媒)(体)(市)(场)(竞)(争)(中)(的)(议)(价)(主)(角)(,传)(统)(媒)(体)(的)(沉)(沦)(,便)(是)(自)(然)(而)(然)(之)(事)(。它)(像)(一)(场)(失)(去)(基)(本)(游)(戏)(规)(则)(的)(比)(赛)(,传)(统)(媒)(体)(、资)(讯)(的)(生)(产)(工)(作)(者)(,所)(面)(临)(的)(就)(是)(一)(场)(不)(公)(平)(的)(竞)(争)(。法)(律)(不)(为)(资)(讯)(的)(生)(产)(苦)(力)(、传)(媒)(的)(内)(容)(创)(新)(护)(航)(,就)(会)(有)(更)(多)(“今)(日)(头)(条)(”这)(样)(的)(暴)(发)(娃)(,集)(体)(将)(百)(年)(老)(店)(的)(资)(讯)(队)(伍)(和)(资)(讯)(平)(台)(,一)(一)(扼)(杀)(。  健)(康)(的)(媒)(体)(生)(态)(,绝)(不)(应)(是)(渠)(道)(至)(上)(的)(新)(媒)(体)(与)(睁)(着)(眼)(打)(盹)(的)(法)(律)(,共)(同)(阉)(杀)(传)(统)(媒)(体)(新)(闻)(采)(编)(业)(务)(的)(过)(程)(。对)(于)(原)(创)(内)(容)(生)(产)(者)(来)(说)(,既)(需)(要)(法)(律)(的)(保)(护)(,也)(需)(要)(市)(场)(的)(尊)(重)(。(文)(/刘)(雪)(松)())!

作者:【龙虎和代理】


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